Toys R Us To Jump Start Black Friday

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By Annalyn Kurtz, CNN Money

NEW YORK (CNNMoney) — Toys R Us is joining the slew of stores that will open increasingly early this Thanksgiving.

Toys R Us Ramps Up Holiday Hiring

The toy store chain will open at 8 p.m. on Thanksgiving Day, Thursday, November 22. Last year, Toys R Us opened at 9 p.m.

The deals start with more than 200 doorbusters, including a free $20 store gift card and $30 iTunes card with the purchase of an Apple iPod touch.

Toys R Us is working especially hard to promote its electronics, including Nintendo 3DS, Nintendo Wii U software, Samsung Galaxy tablets and its very own $150 tablet for kids, called the Tabeo. From Thursday to Saturday, the stores will offer “buy one, get one for $1” on select video game titles.

Meanwhile, Furby is back this year, and Lego is expected to be a big seller as usual. Doc McStuffins dolls, modeled after a Disney character who heals toys, are already flying off the shelves.

Following retailers like Kmart and Wal-Mart, Toys R Us is offering free layaway plans, where customers can reserve a toy online or in stores and pay it off over time.

Wal-Mart stores will also open at 8 p.m. on Thanksgiving Day, and Sears will roll out its holiday deals on November 18 — five days earlier than usual.

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