Pantone names marsala color of the year for 2015

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Toodle-oo, radiant orchid. And oh, emerald, we’d basically forgotten you already.

The newly announced 2015 color of the year is marsala, “a naturally robust and earthy wine red” that’s “subtly seductive,” according to the color mavens at Pantone.

“Much like the fortified wine that gives Marsala its name, this tasteful hue embodies the satisfying richness of a fulfilling meal while its grounding red-brown roots emanate a sophisticated, natural earthiness,” Pantone announced this week.

Yes, marsala, like the red Sicilian wine you might have splashed on an especially sophisticated chicken breast.

New Jersey-based Pantone, a subsidiary of X-rite, picks a new color every year based on the opinions of fashionistas as well as insiders from music, travel, movies and technology. Radiant orchid won the honor in 2014, while emerald was the top choice in 2013.

This year’s shade appeals to men and women, and is flattering on many skin tones, “a great go-to color for beauty,” Pantone said. Within a few weeks of the announcement, the color typically begins to pop up on products from evening gowns to coffee makers.