What it took to make the 9/11 Budweiser commercial that only aired once

This is an archived article and the information in the article may be outdated. Please look at the time stamp on the story to see when it was last updated.

It’s an ad that only aired once during the 2002 Super Bowl.

Budweiser’s Clydesdales pay tribute to the memory of the September 11th victims with a beautiful bow.

Our sister station KTVI reports Anheuser-Busch’s creative team moved heaven and earth to get the commercial made.

Bob Lachky, former executive vice president of AB Global Creative, told KTVI, “Mayor Guiliani let us in to be the only film company of any sort right after 9/11 to actually come into airspace with our helicopter to film the Clydesdales coming into Battery Park.”